Project name: NG Kütahya

Designed by:  Feltouch Design Center

Photographer: Emrullah Ağır

Feltouch products: Flat Cloud, Octopus

Acoustic Solutions: Ceiling, Wall Panel

NG Kütahya Seramik is a leading Turkish ceramic brand, known for its high-capacity production and innovative approach.

Feltouch integrates acoustic panels into the NG Kütahya showroom to improve sound comfort while supporting a large and open interior. As a ceramic showroom, the space includes extensive hard and reflective surfaces, which increase reverberation and create background noise. In such environments, controlling reverberation time becomes essential to ensure acoustic comfort and clear communication.

The acoustic strategy focuses on balancing sound absorption with spatial openness. Flat Cloud panels are installed on high ceilings to absorb sound from above and reduce reverberation time in large volumes, while maintaining a light and visually clean appearance.

In executive offices, Octopus wall panels provide localized acoustic control. These applications improve speech clarity and create quieter, more focused environments for meetings.

Overall, the showroom achieves a balanced acoustic atmosphere through the combined use of ceiling and wall panels, transforming a highly reflective interior into a comfortable and functional space.